If you are a beginner stitcher prefer to use Aida cloth. Its weave forms clearly distinctive squares in the fabric, which eases the placing of stitches.
Another option is using waste canvas. It forms a grid for stitching which can be easily removed later.
Material Type: Aida Generic White
Sewing Count: 14/inch or 55/100mm
Design Size: 182 x 192 stitches
Sewn Design Size: 13 x 13.7 inches or 330 x 348 mm
Suggested Material Size: 18.9 x 19.6 inches or 480 x 498 mm
Stitch Style: Cross-stitch Using 2 strands