You want the cross-stitch to be the most beautiful.
The keyword for it is consistency of your stitching. It doesn't matter if you start your embroidery with "///" or with "\\\", it is important how you continue it. Just be consistent throughout the needlework project.
Material Type: Aida Generic White
Sewing Count: 14/inch or 55/100mm
Design Size: 62 x 77 stitches
Sewn Design Size: 4.4 x 5.5 inches or 113 x 140 mm
Suggested Material Size: 10.3 x 11.4 inches or 263 x 290 mm
Stitch Style: Cross-stitch Using 2 strands