In cross-stitching correct tension is important. Having too strong or too loose of a tension can totally destroy the impression of your project. The threads should be flat against the fabric you are using, but not too tight, so that they are actually pulling the fabric in any way.
Material Type: Aida Generic White
Sewing Count: 14/inch or 55/100mm
Design Size: 10 x 13 stitches
Sewn Design Size: 0.7 x 0.9 inches or 18 x 24 mm
Suggested Material Size: 6.6 x 6.8 inches or 168 x 174 mm
Stitch Style: Cross-stitch Using 2 strands