You can find fabric for cross stitching in different sizes, colors and types.
Aida, linen and evenweave are the most common types of cross-stitch fabric. The standard Aida fabric is a good fabric for beginners because the holes are large and easy to see.
Note - it is the number of holes per inch that determines the size of your stitches.
Material Type: Aida Generic Black
Sewing Count: 14/inch or 55/100mm
Design Size: 159 x 119 stitches
Sewn Design Size: 11.4 x 8.5 inches or 289 x 216 mm
Suggested Material Size: 17.3 x 14.4 inches or 439 x 366 mm
Stitch Style: Cross-stitch Using 2 strands